THE MONOPOLY OF FORM: COUNTDOWN TO MONOPOLY THEORY (Part 4)
“…What should be done now is to study how is should grow as a medium. Nestor Redondo, who with other illustrators like Fred Carillo, Alfredo Alcala, and Alex Niño now work for comic book publishers in the States, once said that ‘Komiks is the Pablum of art appreciation. Ang isang bata, kelangan pakainin mo muna ng malalambot na pagkain bago mo bigyan ng matitigas na pagkain gaya ng steak. Unfortunately, the problem is that some readers have stayed young and ‘retarded’ and will forever prefer the taste of the komiks Pablum. Perhaps, the industry could find ways to grow with a maturing audience. Redondo and company have been lost by the local industry precisely because foreign publishers, aside from juvenile publications of DC and Marvel, offer an opportunity for growth –not only financially, but professionally as well—through adult comicbooks and educational comicbooks which challenge their craftsmanship as illustrators.
Komiks should not forever stay at the level of the young. The art of komiks should be developed—in both content and form. By content I don’t mean just sex themes, which seem to be equated with adult fare. Surely, there are topics that would interest an adult reader other than sex.”
Excerpts from ‘KOMIKS: And Industry, a Potent Medium, our National “Book” and Pablum of Art Appreciation’ by Clodualdo del Mundo, Jr. (Philippine Mass Media: A Book of Readings; 1986)